Monday, July 11, 2011

Shahid Kapoor in a new Avatar for Pioneer

Shahid Kapoor in a new Avatar for Pioneer

MUMBAI: Versatile…fresh…and entertaining is what Pioneer Electronics has in common with its brand ambassador, Shahid Kapoor. An extraordinary dancer and music aficionado, Shahid was in town to shoot for Pioneer’s latest campaign, designed to connect with the younger generation that is passionate about their music on the go!  With a wide portfolio of products, Pioneer has established itself as a one stop shop for all in-car entertainment solutions.

As great sound quality is intrinsic to Pioneer, so is music and dance to Shahid. As he travels a lot due to work, Shahid spends considerable amount of time listening to music; with his favourites being Bollywood and house music. He greatly admires Armin Van Buuren and is a huge fan of Michael Jackson. His association with music is not new as he has also been a judge at one of India’s top voice talent hunt. Dancing and music comes naturally to this young and vibrant star and to pursue his interest he has also trained at Shaimak Davar Institute for the Performing Arts.

Shahid Kapoor, actor and brand ambassador of Pioneer Electronics Pvt Ltd. said “I enjoy listening to good music and what really enhances the listening experience is the system quality that Pioneer as a brand offers to all its customers. Pioneer products exemplify music, fun, passion and enhance one’s entertainment experience. I am excited to be associated with them and our upcoming campaign is sure to take you all by storm”!